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Amy & the Engineers

Danu Robotics was founded by Xiaoyan (Amy) Ma, a lifelong environmentalist and experienced software engineer. Amy has built a team of multi-disciplinary engineers, project management and one veteran marketer to launch the next generation of waste sorting & picking robotics systems - fit for purpose hardware with advanced computer vision and AI controls. Now with inspirational US investors Danu is delivering our first robots.

Danu's mission is to ease the waste industry's transition to robotic sorting & picking so accelerating global recycling in the circular economy.

We aim to make it easy for the industry to try robotics without disruption, alongside manual sorting to prove it's greater cost effectiveness and efficiency.

The engineering team now includes hardware, robotics, AI, computer vision, software and project management specialists and as we launch our systems in 2024, delivering our first robots in January 2025 to our development partners.

WHAT WE BELIEVE

Robotic sorting is inevitable

Sorting waste is a dirty, noisy, repetitive and often dangerous task far better suited to robots that can work relentlessly, 365 days a year - at least in theory. In reality, the cost and effectiveness of robotics with political will to deliver a circular economy that would drive adoption, hasn't yet been achieved.

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In the UK we are significantly behind our target commitments on recycling, reuse, landfill and incineration. Contributions are needed from all sections of society, business and government.

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Danu aims to make robotic waste sorting more than just a better alternative to manual sorting; capable of sorting/picking across the whole recycled mix, enabling smaller waste sorting units closer to the source and with real-time AI analysis of everything we throw away. 

Founder Amy Ma
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